The Project

In early 2013 we set about planning a series of not-for-profit projects that challenge the norm. Like most agencies our business is built on collaboration, and this forms the foundation of our first project.

100/100 is a live collaborative experiment between the public and a carefully selected group of 100 artists, illustrators, designers and writers whose work we admire. 

Our friends at The Liverpool Craft Beer Co. have brewed us our very own beer. A beautifully balanced 5% wheat beer, made from blood oranges, coriander seeds, Belgium candy and a variety of hops.

In December we asked the public to help name our beer. Out of 1,000 entries we have shortlisted 100 names from our online naming tool and now 100 collaborators are creating 100 unique labels for each.

100 bottles, 100 names, 100 collaborators, 100 unique identities.

Exhibited online and at the launch in March, all 100 bottles will be available to purchase through a unique online auction and featured in a book that will be available for sale at the event.

All profits going to Art Fund.
The National Fundraising Charity for Art

SB Studio

SB Studio is a ‘brand’ and ‘ideas’ agency.

We use these terms loosely but generally every client we work with has these two at the forefront. Put simply — we elevate brands in unique, engaging and compelling ways. It might be a campaign, a book, or an app. It might be a new identity or a reinvention of your brand. It might move or stand still. It might shout from the rooftops or sit quietly with confidence and beauty.

Whatever it is, the answer to every problem usually lies in a very good idea and this is our business.


If you would like to talk to us about what we could
do for your brand then please get in touch.

+44 (0) 151 709 5635

31 Duke Street
Liverpool, L1 5AP

100/100 is an exhibition of
100 beers and 100 contributors.
In aid of Art Fund.